A marketing case study is one of the best ways to show off your results and persuade potential customers to work with you. It highlights your successes and walks prospects through a story of how you helped a similar customer solve problems and generate tangible results. A marketing case study helps prospects see how they […]
How to Create a Marketing Case Study: Template + Examples Read More »
A customer journey mapping template helps you outline your customer’s buying process from beginning to end. It lists each step a prospect takes as they move toward doing business with you and reveals what they do, think, and need during that process. With the buyer’s journey laid out in front of you, you can more
Use This Customer Journey Mapping Template to Identify Marketing Gaps Read More »
While there are many best practices for creating content, there is one rule that will always be the most important: Know your audience. If you don’t know who you’re talking to, it’s almost impossible to create powerful, targeted content that connects with readers and compels them to take action. The most effective strategic content is
This Buyer Persona Template Will Help You Make Top-Quality Content Read More »
If you’re on this page, you’re probably already convinced of the importance of SEO and organic traffic. Just in case you aren’t, here’s a surprising number: according to HubSpot, 61% of marketers say that improving SEO and growing their organic presence is their top inbound marketing priority. In order to stay ahead of the curve
The 25-Point SEO Checklist You Need to Drive More Traffic (2022 Update) Read More »
